BTI

2023

 Branding, Visual Identity

Created at Bloom.

BTI is a leading provider of custom uniforms and workwear, serving sectors such as hospitality, healthcare, education, and corporate industries. With over 25 years of experience, BTI offers made-to-measure tailoring and personalized branding solutions, including embroidery and heat transfer printing, all executed in-house.

The brand's visual identity features a logo inspired by a clothing tag, symbolizing its dedication to quality and personalization. This motif is consistently applied across various brand elements, reinforcing BTI's commitment to delivering uniforms that embody both design & functionality.